Desmon Walker

I believe that consumer behavior, culture, and attention combined are powerful forces that have the biggest influence on how audiences respond to marketing. This framework in mind, I show up everyday with a natural zeal and genuine interest for figuring it all out.

Born in Champaign, I have never felt that the inside of a box was the proper playground for me. I’m a first-generation college graduate as an alum of Southern Illinois University. Though I’ve mowed yards, ran candy stores, and picked up a paper route, my first real business was a food truck. While the concept was cool, starting an internet company or digital-services agency felt more innovative and scalable.

On a personal note, I have been married to my wife, Ashante, since 2020. We welcomed our first son, Desmon Jr, into the world in 2023. When it is not about the hustle or mission, it is certainly all about them!