Pronghorn

Category-Defining Social Media Brand Build for Spirits Industry.

Incubating a $2B economic impact initiative funded by Diageo, a global leader in premium drinks.

Social Media Brand Strategy Content

OVERVIEW

Pronghorn is a groundbreaking company focused on diversifying the spirits industry. Narratent was its social media agency of record during a critical growth phase.

THE CHALLENGE

Building brand awareness and credibility in the premium spirits space while communicating a mission-driven narrative around diversity and economic equity.

 

Social Content

@pronghorn.co

Beyond branded campaigns, Narratent produces original social content that drives organic discovery and follower growth. These are the top-performing non-campaign posts by new followers generated in 2025.

BRANDED GRAPHIC DESIGN

UGC INFLUENCER CONTENT

THE SOLUTION

We executed a full-funnel social and content strategy, combining brand storytelling with B2B thought leadership to position Pronghorn as the definitive voice in spirits diversification.

Results