Category-Defining Social Media Brand Build for Spirits Industry.
Incubating a $2B economic impact initiative funded by Diageo, a global leader in premium drinks.
Social MediaBrand StrategyContent
OVERVIEW
Pronghorn is a groundbreaking company focused on diversifying the spirits industry. Narratent was its social media agency of record during a critical growth phase.
THE CHALLENGE
Building brand awareness and credibility in the premium spirits space while communicating a mission-driven narrative around diversity and economic equity.
Social Content
@pronghorn.co
Beyond branded campaigns, Narratent produces original social content that drives organic discovery and follower growth. These are the top-performing non-campaign posts by new followers generated in 2025.
We executed a full-funnel social and content strategy, combining brand storytelling with B2B thought leadership to position Pronghorn as the definitive voice in spirits diversification.
Results
INVESTED IN BLACK-OWNED SPIRITS BRANDS
0M+
FOLLOWER GROWTH
0%
IG IMPRESSIONS
0K
PORTFOLIO INVESTMENT DEALS
0+
INDUSTRY EVENTS & ACTIVATIONS IN ATLANTA, CHICAGO, DETROIT, MIAMI, LOS ANGELES, NEW YORK CITY